ECR Shopper Insights Webinar
Insights That Drive Growth: Shopper Behaviour, Emerging Trends & Retail Relationships
Wednesday, 30 September 2026
09:15 AM – 10:30 AM
Join ECR Ireland for an engaging webinar exploring the latest trends transforming shopper behaviour, customer experience and retailer-supplier relationships. Through a combination of market insights, real-world case studies and industry research, attendees will gain valuable perspectives on how businesses can better understand consumers, respond to emerging trends and strengthen commercial performance.
State of Nation H2
Steve Martin, Client Services Manager, Shopper Intelligence
An overview of the latest shopper and market trends, highlighting key shifts in consumer behaviour, purchasing patterns and the factors influencing retail performance in the second half of the year.
From Insight to Action: How Tesco Has Identified Emerging Pet Trends to Strengthen Market Share & Enhance the Omnichannel Customer Experience
Rebecca Drew, Lead Range & Insight Manager, Tesco Ireland
Discover how shopper and category insights can be translated into action, with a case study exploring the identification of emerging trends and the strategies used to enhance customer experience across channels.
Voice of Customer 2026: As Retailer Satisfaction Grows, Trade & Shopper Marketing Points to What’s Next
Hayley Claassen, Client Service Director, Advantage Group
Explore the latest findings on retailer satisfaction, evolving expectations, and the future priorities shaping successful retailer-supplier partnerships and trade marketing strategies.
Why Attend?
- Understand the latest shopper and market trends.
- Learn how leading organisations turn insights into action.
- Gain practical perspectives on customer experience and category growth.
- Explore evolving retailer expectations and partnership opportunities.
- Network with industry peers during the live Q&A.
Register Today

Rebecca Drew,
Lead Range & Insight Manager,
Tesco Ireland

Steve Martin
Client Services Manager,
Shopper Intelligence

Hayley Claassen,
Client Service Director,
The Advantage Group