Is Retail Media The Key to Elevating Shopper Experience?
President EMEA & Director of Strategic Innovation, Engage.
Co-author of “The Shopper Marketing Revolution”
The retail media goldrush
- Why is Retail Media such a buzzword, is it well understood, and why is so much investment pouring into it?
Influencing shopper behaviour
- What causes us to buy, and what roles do retail media play?
Collaborating to deliver an enhanced shopper experience
- How can brands and retailers collaborate to enhance shoppers’ experience?